How Oak & Stone Renovations Recovered from a Lost Reputation & Won Back Trust with Social Media Presence
Client Background
- Business Name: Oak & Stone Renovations
- Location : Atlanta, Georgia
- Industry: Residential Renovation & Additions
- Team Size 5 full-time crew + 2 subcontractors
- Business Model:: Mid-range full home renovations & room additions
Oak & Stone Renovations had been in business for nearly a decade with a loyal word-of-mouth client base. Their work was solid, reviews were great offline, but their online presence was virtually non-existent.
The Problem: “If You’re Not Online, You Don’t Exist in 2025”
Despite great craftsmanship and local reputation, Oak & Stone faced serious challenges:
- Lost 2 Big Bids to newer contractors who had flashy Instagram portfolios
- Google Their Name Nothing Useful Showed Up (No reviews, no updates, just outdated info)
- One Unverified Complaint Went Viral in a Local Group — and no official page was there to defend or respond
- Young Homeowners Didn’t Trust Them they didn’t “look like” a real business
- No Reviews = No Trust even repeat clients had nowhere to leave love
Why This Happens: Real Risks of No Social Media in 2025 for Remodelers
In 2025, homeowners research online first, check your latest posts, and DM you before picking up the phone.
Here’s what contractors risk without a social media presence:
- You look outdated or unprofessional t— even if you're amazing at your work
- You miss impulse leads many clients DM after seeing a reel/post
- Competitors outshine you even if they have less skill
- One bad comment goes viral and you have no voice to fight back
- You leave trust-building opportunities on the table every week
Our Strategy: Trust-Building & Reputation Recovery Campaign
Zainfy.us launched a 60-day Reputation Rebuild Plan focused on social trust, visibility, and credibility.
Time Frame: March 2025 – May 2025
✅ Profile Rescue
- Claimed & optimized Google Business, Instagram, and Facebook
- Added verified contact info, bios, and professional cover visuals
✅ Reputation Shield
- Responded to the complaint publicly and transparently
- Shared a video from the client clarifying the real story
- Posted behind-the-scenes to show honest, on-site operations
✅ Review Surge
- Created QR cards for review requests on jobsites
- Collected 42 5-star reviews in 45 days
- Repurposed them into branded testimonials & quote graphics
✅ Portfolio Revival
- Weekly post schedule: before/after, site timelapses, project tours
- Used trending audio for short-form video reels
- Linked Facebook posts to hyperlocal groups
✅ Client Confidence Content
- Shared contracts, payment process visuals, how timelines work
- Weekly “tip from the contractor” videos = built authority
The Outcome
Time Frame: 60 Days (May 2025 Results)
- Reputation Recovered complaint buried under dozens of glowing posts
- +42 5-Star Reviews on Google + Facebook
- 1 Video reached 76K Views in a local Atlanta homeowners group
- Leads Restored 3 new booked projects within 3 weeks
- Brand Perception Shifted — went from “low-key” to “trusted expert”
What the Client Said
Are You Invisible Online? That’s Costing You Big Time.
If you’re still relying on word of mouth alone, you’re risking:
- Missed leads
- Damaged trust
- Being forgotten
Zainfy.us builds contractor brands that dominate on social, defend reputation, and win clients.
Let’s make your work visible where it matters.
💬 Visit www.zainfy.us Free Social Audit Available
