Zayn Shah
Founder of Zainfy
Marketing for remodeling and construction contractors · Zainfy
Zayn Shah is the founder of Zainfy, a marketing agency that works only with home remodeling and construction contractors. He started it in 2023 with Dr. Leslie Snead, after five years running marketing for Dr. Snead’s construction company taught him how contractors actually win work.
He came into digital marketing at seventeen, self-taught, and spent six years in performance marketing for clients across the US, UK and Pakistan. SEO, Google Ads, Meta Ads and WordPress were the tools. The lesson that stuck was simpler: most marketing lets a business down because it measures the wrong thing.
Five years on a construction company’s account
The turning point was a five-year engagement with Aevolve Green Solutions (AGS), Dr. Snead’s housing company. Working that close to one industry changed how he plans a campaign: seasonality, long sales cycles, and the weeks of research a homeowner does before picking up the phone.
That understanding is what Zainfy is built on, and it is why the agency takes one kind of client only.
What he runs at Zainfy
Zayn sets the strategy on every account and holds the agency to the two rules he wrote at the start: remodeling and construction clients only, and no promise the team can’t keep in ninety days. Every plan carries a 90-day results guarantee, with the terms on the pricing page.
- SEO for remodeling contractors, including local search and AI search visibility
- Website design built to turn visits into calls and form fills
- Social media marketing for remodelers
- Paid ads on Google Local Services Ads, Google Search and Meta
How he measures results
Reports come from the client’s own Google Search Console, Google Business Profile and ad accounts. If a contractor can’t log in and see the same number, it doesn’t go in the report. Calls and form fills count; impressions on their own don’t.
Work and research
Zainfy has completed 70+ projects for contractors. Client results, such as a Macon home builder’s 1,213 Google Business Profile calls in seven months, are published as contractor marketing case studies, and the agency’s remodeling market reports track permits and search demand in Florida, Georgia and Michigan.
Recognition
Work by Zainfy’s founding team won Gold, Silver and Bronze at the 2023 Horizon Interactive Awards, and PromotionWorld named it a Top Web Design Company in 2024.
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