All About Tile LLC 400% More Leads. 12 Months.
How Zainfy rebuilt a Georgia remodeling contractor’s entire digital presence — turning referral dependency into a predictable, automated lead machine.
Zainfy has had a huge impact on my business. Not only through the results, but I now get to spend more time with my family. It freed up time I can spend with my kids!
Ajita Fluaitt
Owner, All About Tile LLC · Georgia
400%
Increase in Leads
From near-zero online leads to a consistent monthly pipeline of qualified Georgia homeowners
163%
Conversion Rate Increase
131%
Page Views Growth
1.18K
GSC Clicks · 3 Months
33.2K
Impressions · 3 Months
3.6
Avg. Google Position
3.5%
Click-Through Rate
3,003
Monthly Sessions
3,817
Pageviews
84.4%
New Visitors
2:28
Avg. Session Duration
Meet the Client
All About Tile LLC is a remodeling and tile business serving homeowners across Georgia. With over 15 years of hands-on experience, their licensed and insured team handles everything from bathroom remodeling and kitchen renovations to flooring, home additions, painting, plumbing, and commercial remodeling.
Their reputation is built on quality craftsmanship and a commitment to delivering exactly what the homeowner envisioned. But like most skilled contractors, their biggest weakness wasn’t the work — it was being found online.
Before Zainfy, their entire lead flow depended on builder referrals and word-of-mouth. When those dried up, the calendar went cold.
All About Tile LLC
Georgia · 15+ Years in Business
Full-service remodeling and tile contractor. Bathroom & kitchen renovations, flooring, home additions, painting, plumbing, and commercial remodeling across Georgia.
- Web Design
- Local SEO
- Google Ads
- GMB Optimization
- Social Media Marketing
- Graphic Desiging
400%
Lead Growth
163%
Conversion↑
12mo
Timeline
The Website We Built
A Lead Machine, Not a Business Card
We rebuilt All About Tile’s website from scratch — fast, mobile-first, and engineered around one goal: turn visitors into quote requests.
- Free quotes and consultations prominently displayed above the fold
- Trust signals: 4.5/5 Google rating, 39+ reviews, BBB accreditation
- Individual landing pages for each service targeting Georgia keywords
- Gallery of real project photos — bathrooms, kitchens, flooring
- Click-to-call and contact forms on every page
The Challenge
Feast or Famine. No Predictable Pipeline.
Some months were fully booked. Most were painfully slow. The owner was spending evenings chasing leads, replying to tire-kickers, and losing time with his family — all because there was no system generating leads consistently.
They had tried posting on social media. They had waited on referrals. Nothing produced reliable results. To grow sustainably, they needed a digital foundation that worked even when they weren’t actively looking for work.
We had to wait around a lot to find different avenues to work with and find new ways to get our name out there.
Ajita Fluaitt
Owner, All About Tile LLC · Georgia
Invisible on Google
Homeowners searching "tile contractor Georgia" found competitors. All About Tile wasn't ranking for any local search terms.
Website Wasn't Converting
No clear CTAs, no trust signals, no service-specific landing pages. Visitors who did arrive left without making contact.
No Paid Traffic Strategy
Competitors ran Google Ads capturing high-intent homeowners daily. Every day without ads was leads handed directly to the competition.
Inconsistent Social Presence
No before-and-after content, no posting schedule. Prospects who checked their social found nothing and moved on.
The Zainfy Solution
Three Services. One Unified System.
We didn’t patch the problem — we rebuilt the entire digital foundation. Every service was designed to work independently and compound when combined.
01
Website Redesign
Complete ground-up rebuild. Fast, mobile-first, architected to convert. Every element — copy, layout, calls-to-action — was engineered around a single goal: turn visitors into quote requests.
- Mobile-first responsive design
- Conversion-optimized landing pages
- Trust signals on every page
- Sub-2 second load time
02
SEO & Google My Business
Georgia-specific keyword strategy, individual service landing pages, and complete GMB optimization to dominate the local map pack — appearing above competitors for every relevant search.
- Position 3.6 average ranking
- 33.2K impressions in 3 months
- Georgia location targeting
- GMB fully optimized
03
Google Ads & Social Media
Hyper-targeted paid campaigns capture homeowners actively searching to hire. Paired with consistent before-and-after social content to build trust and stay top of mind between searches.
- High-intent keyword targeting
- Before-and-after content strategy
- Review generation campaigns
- Monthly performance reporting
Real Data. Verified Results.
The Numbers Don't Lie
These are live screenshots directly from Google Search Console and Google Analytics for All About Tile LLC’s Georgia project. No projections. No estimates.
1.18K
Total Clicks
33.2K
Impressions
3.5%
CTR
3.6
Avg Position
What This Means
An average position of 3.6 places All About Tile in the top 4 results for their Georgia target keywords — consistently above competitors. 33.2K impressions in 3 months means their brand appears in front of Georgia homeowners at scale.
3,003
Sessions
3,817
Pageviews
84.4%
New Visitors
2:28
Avg Duration
What This Means
84% new visitors signals strong ongoing acquisition — new homeowners finding the business constantly. A 2:28 average session duration means visitors are reading and engaging, not immediately bouncing. Quality traffic, not just volume.
Our Methodology
The Z-C-D Framework
Every Zainfy project runs on the same three-step system. We don’t improvise — we follow a proven framework refined across 70+ remodeling and contractor projects in Georgia, Michigan, and Florida.
The result is predictable: every client who follows the system sees measurable growth within 90 days.
Zero-In on the Customer
Before writing a single word or building a single page, we research. What does a Georgia homeowner fear most when hiring a tile contractor? What questions are running through their head? What's stopping them from calling right now? Every answer becomes a weapon in the website copy and ad targeting.
Content That Solves Problems
We write content that talks about the customer — not the contractor. When a homeowner reads content that directly addresses their specific concerns, they feel understood. That trust is what bridges the gap between browsing and booking. No sales language. No fluff. Just answers that build confidence.
Design That Converts
Strategy and content achieve nothing if the design creates friction. We build fast, clean, distraction-free websites where the only natural next step is to contact the business. Every layout decision is a conversion decision — nothing is decorative.
12 Months. Measured. Real.
These are the verified outcomes from All About Tile LLC’s full engagement with Zainfy. Measured from baseline at project start to the end of month 12.
400%
Increase in Leads
163%
Increase in Conversion Rate
131%
Increase in Page Views
We're definitely receiving more online requests for quotes. Zainfy's impact has freed up a lot of time for me to spend with my kids. I would recommend them to anyone looking to expand their business and grow as a team.
Ajita Fluaitt
Owner, All About Tile LLC · Georgia
How It Happened
The 12-Month Journey
Results don’t happen overnight — but with the right system in place, they happen on a clear, predictable schedule. Here’s exactly how the 12 months unfolded for All About Tile LLC.
Every Zainfy client follows this same roadmap. The phases are consistent. The results compound.
Deep audience research, competitor analysis, and complete website rebuild. Every decision backed by data on what Georgia homeowners actually search and how they decide who to hire.
Service pages published with Georgia-specific keyword targeting. GMB profile fully built out. Local citations established. Google began indexing and ranking the new content, reaching position 3.6 average.
Consistent before-and-after project content, review generation, and profile optimization. Page views increased 131% as organic and social traffic began compounding together.
Continuous refinement of ad targeting, SEO content, and conversion elements. By month 12: leads up 400%, conversion rate up 163%, and the owner had genuinely stepped back from chasing work to being with his family.
Key Takeaways
What Every Georgia Remodeling Contractor Can Apply
All About Tile’s results weren’t luck. They were the outcome of a repeatable system. Here are three principles that drove the growth — and that any contractor can implement.
01
Trust Wins Every Comparison
When a homeowner is comparing three contractors, the one with the most visible trust signals — reviews, guarantees, warranties, accreditations — wins the call. These aren't optional add-ons. They're conversion tools.
02
Your Website Should Outsell You
A properly built contractor website works 24/7 — answering questions, building trust, and capturing leads while you're on a job site or with your family. Stop treating it as a digital business card and start treating it as your best salesperson.
03
Write for Homeowners, Not Yourself
Homeowners don't care about your years of experience until they feel understood. Lead with their specific pain points — the worry about price, the fear of a bad contractor, the dream of their finished bathroom.
Why Zainfy
Built Exclusively for Remodeling Contractors
We don’t work with restaurants, lawyers, or e-commerce brands. Only remodeling and tile contractors across Georgia, Michigan, and Florida. That singular focus is why results like these are repeatable — not accidental.
Deep Niche Expertise
Every strategy is built specifically for remodeling contractors. We know the keywords, the customer psychology, and the local market dynamics of Georgia, Michigan, and Florida better than any generalist agency.
AI-Powered — The AI Edge Framework
Zainfy's proprietary AI Edge framework combines AI-powered tools with proven contractor marketing to move faster, optimize smarter, and outperform traditional agencies at every stage.
90-Day Results Guarantee
We guarantee measurable results within 90 days — or we continue working for free until you see them. No other agency in this space offers that level of accountability.
Georgia, Michigan & Florida Only
Deep local market knowledge means campaigns are built for your specific region — not copy-pasted templates from a national playbook. Local specificity is what drives rankings and conversions.
Ready to Grow?
Get Results Like These for Your Business
We work exclusively with remodeling and tile contractors in Georgia, Michigan, and Florida. Book a free strategy call — we’ll audit your current marketing and show you exactly how we’d grow your business.